How a Former Model’s Mom Ability to Predict Future Secured Him 25,000,000 Downloads

Why Understanding Your Target Audience Is Crucial To Succeed

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Sertactasdelen.com
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Binnaz Abla

A Unicorn Was Born

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Faladdin on AppStore

Read Your Market

Scaling-Up is The Only Way Up

“On Binnaz, we had limited resources. A real fortune-teller can deal with one customer at a time. We wanted something like a self-driving Uber; we’d get rid of the driver and only keep the vehicle.” — Sertaç Taşdelen

The Relatable-Idea Theory

The Giveaway

“Faladdin is my alter ego — If I quit business today, I’d be a gypsy fortune-teller living in a caravan.” — Sertaç Taşdelen

Written by

Status quo Antagonist | Diversity Sourcer | 20+ Cities Traveler | Published in TheStartup, The Ascent & DDI | Palestinian🇵🇸 | Let’s chat: http://bit.ly/LNKDMD

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